Small Business

Top 5 Sites to List Your Business Online

Remember when you searched for a restaurant online, and decided not to go because it got 1 out of 5 stars? If you’ve never done that, you need to realize that people are searching for YOUR business online and you need to take control of those listings.
Most business directories would already have your business listed (unless you’re new, in which case you really need to get your business listed). Whether you’re listed or not, you need to claim your business online starting with these 5 popular directories.

1. Google

logo_googleGoogle is the first place you need to list your business. Even though Google has many different sites and apps (Google maps, search engine, etc), you only need to go to claim your business once and it will update on all their different properties.

2. Yelp

Yelp is a popular online review site. Many of your potential customers are going to check here first to see what others are saying. Taking control of your Yelp listing will allow you to reply to any reviews and engage with your customers.

3. Yellow Pages

Yellowpages is the online version of the original Business Directory you’d receive at your door. One thing to remember about YP is that their US and Canadian websites are completely independent (independent companies, possibly).

4. Yahoo

There was a time when Yahoo would have been the first website on this list, but that was awhile ago. Since then, Yahoo has undergone several changes and trying to list your business can be VERY confusing. We’ve written a guide to help you figure it out (don’t worry, it doesn’t cost any money…yet?).

5. Bing

Bing is Microsoft’s answer to Google. It’s had mixed success, as they’ve dabbled in cashback or reward schemes for visitors. Regardless of whether you’ve heard of it or not, there are people who use it, and you need to make sure your business is listed here.

Others

The list doesn’t end there, but those 5 are currently the main ones you need to start with. If you’ve got the time, check out the rest of these sites to claim or list your business.

How to list your business on Yahoo

*UPDATE June 6, 2016*
This only works for US based businesses (unfortunately, I have yet to find out how Canadians or anyone else can do this…so if you know, please share in the comments).
*END OF UPDATE*

Yahoo is used by over 1 billion people per month, but they’re also struggling to increase profits as they redefine parts of their business. Unfortunately, for the small business owner, this has two important implications:

  1. You have to make sure that your business is listed on Yahoo
  2. You need to figure out how to do that before they change it (again)

In 2015, Yahoo spun off its small business division into a company called Aabaco. To make it slightly more confusing, if you try to google “Yahoo add my business” If you like clicking links, and you went to Aabaco, you’ll realize that this is a PAID service, and offers a whole host of options. If you’re inclined to pay for someone else to do all of the work for you, feel free to use them. Otherwise, read on and we’ll explain how to get your business into Yahoo’s database.

Claim your business on Yahoo

  1. Go to http://www.yext.com/pl/yahoo-claims/index.html.
  2. Enter your business information and click the “Find My Listings” button.
  3. Now Yext will display a good example of FEAR marketing, trying to scare you into buying their product. Ignore all the Error messages and click the “Continue” button at the bottom.
  4. Now, you can enter your business information. Besure to use the same Name, Address and Phone Number you use for ALL your business listings (consistency is very important).
  5. Now you’ll see a price table showing all the various PAID options, but if you look closely right underneath that, you’ll see a link “Claim your Basic Listing only on Yahoo”.
  6. You should see a checkout page with “$0” as the price, and Yahoo basic listing as the item you’re purchasing. You won’t need to enter any financial information, so you can go ahead and “purchase” it.
  7. Yext requires you to verify your email address first, so check your inbox for an email from them, and set up your account password.
  8. Finally, at the end of this confusing process, Yext just needs to confirm that you DO own the business, which can do by phone or few other options depending on the business type.

 

Congratulations, you navigated the mess Yahoo has made of their small business listings, and now Yahoo users can find you :).